Sony Alpha 7 Mark III Body

Capture the best moments with the Sony α7 III, featuring the new back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of handling, and reliable durability for various shooting needs.

The new back-illuminated image sensor and advanced image processing system meet various shooting needs with high-quality imaging capabilities that you would only expect from a full-frame camera.

The new version of the 24.2 megapixel Exmor R CMOS sensor features a back-illuminated structure, combined with the latest BIONZ X image processing system and front-end LSI, and this combination achieves double the data readout speed and 1.8 times higher data processing capability

The standard ISO range has been expanded to ISO 100-51200 (expandable to ISO 50-204800 for still images), while the upgraded detail reproduction and noise reduction maintain details without noise. Thanks to the performance in mid-high sensitivity, you can shoot with high ISO without noise and image degradation.

The dynamic range of up to approximately 15 stops at low sensitivity settings is achieved by the customized CMOS image sensor and processor, providing smooth gradations from shadow to light, for greater freedom and creativity.

Color performance is significantly improved, with more natural colors for subjects, closer to their real colors. As a result, skin tones in portraits, the blue sky in landscapes, and the vibrant hues in still images look much more realistic.

The latest high-precision stabilization uses a unit and gyroscopic sensors and algorithms for a 5.0-step shutter speed advantage, compensating for five types of instability with a wide range of lenses and excellent performance.

For smoother, more natural gradation, the BIONZ X image processor and front-end LSI process image signals at 16-bit. It also allows for 14-bit RAW data output, even in silent or continuous shooting mode.

AF performance is enhanced through the use of the same innovations as in the a9 and their optimal application, and from the moment the a7 III captures moving subjects that move unexpectedly, such as dancers, boxers, and wild animals in action, they don’t easily escape it.

This camera features 693-point phase detection AF, covering approximately 93% of the image area, as well as 425 densely placed contrast detection AF points to enhance focusing.

With phase-detection AF on the focal plane for exceptional speed and tracking along with high-precision contrast-detection AF, Sony’s advanced fast hybrid AF captures fast-moving subjects in high clarity with 2x AF speed.

The AF performance derived from the α9 provides tracking AF with improved accuracy for continuous shooting or fast action. Thanks to the faster sensor readout, it is possible to track complex movements and predict sudden movements accurately, allowing you to capture the most important moments.

The advanced AF algorithms contribute to high-precision AF, even in low light down to EV-3, for more reliable AF in dark scenes.

With the a7 III, Eye AF can now be used with AF-C mode for quick, efficient eye detection/tracking. Easily maintaining optimal focus on moving subjects completely transforms your portraits.

Even with a downward gaze

Even with a partially hidden face

Even with backlighting

In addition to the new capability of capturing stunning 4K movies with 2.4 times higher oversampling, the camera features a new HLG (Hybrid Log-Gamma) picture profile that supports instant HDR workflow.

Reading all pixels without binning in full-frame 35 mm mode condenses data by 2.4 times for 4K movies (QFHD: 3840 x 2160), without moiré and jagged edges. Choose full-frame or Super 35 mm as needed. Additionally, 4K recording uses the XAVC S format at bit rates of up to 100.

Capture the best moments with the Sony α7 III, featuring the new back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of handling, and reliable durability for various shooting needs.

The new back-illuminated image sensor and advanced image processing system meet various shooting needs with high-quality imaging capabilities that you would only expect from a full-frame camera.

The new version of the 24.2 megapixel Exmor R CMOS sensor features a back-illuminated structure, combined with the latest BIONZ X image processing system and front-end LSI, and this combination achieves double the data readout speed and 1.8 times higher data processing capability

The standard ISO range has been expanded to ISO 100-51200 (expandable to ISO 50-204800 for still images), while the upgraded detail reproduction and noise reduction maintain details without noise. Thanks to the performance in mid-high sensitivity, you can shoot with high ISO without noise and image degradation.

The dynamic range of up to approximately 15 stops at low sensitivity settings is achieved by the customized CMOS image sensor and processor, providing smooth gradations from shadow to light, for greater freedom and creativity.

Color performance is significantly improved, with more natural colors for subjects, closer to their real colors. As a result, skin tones in portraits, the blue sky in landscapes, and the vibrant hues in still images look much more realistic.

The latest high-precision stabilization uses a unit and gyroscopic sensors and algorithms for a 5.0-step shutter speed advantage, compensating for five types of instability with a wide range of lenses and excellent performance.

For smoother, more natural gradation, the BIONZ X image processor and front-end LSI process image signals at 16-bit. It also allows for 14-bit RAW data output, even in silent or continuous shooting mode.

AF performance is enhanced through the use of the same innovations as in the a9 and their optimal application, and from the moment the a7 III captures moving subjects that move unexpectedly, such as dancers, boxers, and wild animals in action, they don’t easily escape it.

This camera features 693-point phase detection AF, covering approximately 93% of the image area, as well as 425 densely placed contrast detection AF points to enhance focusing.

With phase-detection AF on the focal plane for exceptional speed and tracking along with high-precision contrast-detection AF, Sony’s advanced fast hybrid AF captures fast-moving subjects in high clarity with 2x AF speed.

The AF performance derived from the α9 provides tracking AF with improved accuracy for continuous shooting or fast action. Thanks to the faster sensor readout, it is possible to track complex movements and predict sudden movements accurately, allowing you to capture the most important moments.

The advanced AF algorithms contribute to high-precision AF, even in low light down to EV-3, for more reliable AF in dark scenes.

With the a7 III, Eye AF can now be used with AF-C mode for quick, efficient eye detection/tracking. Easily maintaining optimal focus on moving subjects completely transforms your portraits.

Even with a downward gaze

Even with a partially hidden face

Even with backlighting

In addition to the new capability of capturing stunning 4K movies with 2.4 times higher oversampling, the camera features a new HLG (Hybrid Log-Gamma) picture profile that supports instant HDR workflow.

Reading all pixels without binning in full-frame 35 mm mode condenses data by 2.4 times for 4K movies (QFHD: 3840 x 2160), without moiré and jagged edges. Choose full-frame or Super 35 mm as needed. Additionally, 4K recording uses the XAVC S format at bit rates of up to 100.

Rendering scenes with realistic details

The new back-illuminated image sensor and advanced image processing system meet various shooting needs with high-quality imaging capabilities that you would only expect from a full-frame camera.

New sensor, advanced image processor

The new version of the 24.2 megapixel Exmor R CMOS sensor features a back-illuminated structure, combined with the latest BIONZ X image processing system and front-end LSI, and this combination achieves double the data readout speed and 1.8 times higher data processing capability

Noise reduction in high-resolution images

The standard ISO range has been expanded to ISO 100-51200 (expandable to ISO 50-204800 for still images), while the upgraded detail reproduction and noise reduction maintain details without noise. Thanks to the performance in mid-high sensitivity, you can shoot with high ISO without noise and image degradation.

Smooth transition from shadow to light

The dynamic range of up to approximately 15 stops at low sensitivity settings is achieved by the customized CMOS image sensor and processor, providing smooth gradations from shadow to light, for greater freedom and creativity.

Faithful color reproduction

Color performance is significantly improved, with more natural colors for subjects, closer to their real colors. As a result, skin tones in portraits, the blue sky in landscapes, and the vibrant hues in still images look much more realistic.

More stable shots with 5-axis stabilization

The latest high-precision stabilization uses a unit and gyroscopic sensors and algorithms for a 5.0-step shutter speed advantage, compensating for five types of instability with a wide range of lenses and excellent performance.

14-bit RAW Output for Rich Gradations

For smoother, more natural gradation, the BIONZ X image processor and front-end LSI process image signals at 16-bit. It also allows for 14-bit RAW data output, even in silent or continuous shooting mode.

Aim with high AF performance

AF performance is enhanced through the use of the same innovations as in the a9 and their optimal application, and from the moment the a7 III captures moving subjects that move unexpectedly, such as dancers, boxers, and wild animals in action, they don’t easily escape it.

4D FOCUS: Impressively Wide Coverage

This camera features 693-point phase detection AF, covering approximately 93% of the image area, as well as 425 densely placed contrast detection AF points to enhance focusing.

4D FOCUS: Fast autofocus speed

With phase-detection AF on the focal plane for exceptional speed and tracking along with high-precision contrast-detection AF, Sony’s advanced fast hybrid AF captures fast-moving subjects in high clarity with 2x AF speed.

4D FOCUS: Absolute Steady Tracking

The AF performance derived from the α9 provides tracking AF with improved accuracy for continuous shooting or fast action. Thanks to the faster sensor readout, it is possible to track complex movements and predict sudden movements accurately, allowing you to capture the most important moments.

Reliable AF, in brightness up to EV-3

The advanced AF algorithms contribute to high-precision AF, even in low light down to EV-3, for more reliable AF in dark scenes.

Eye AF revolutionizes portraits

With the a7 III, Eye AF can now be used with AF-C mode for quick, efficient eye detection/tracking. Easily maintaining optimal focus on moving subjects completely transforms your portraits.

Even with a downward gaze

Even with a partially hidden face

Even with backlighting

Realistic, expressive films

In addition to the new capability of capturing stunning 4K movies with 2.4 times higher oversampling, the camera features a new HLG (Hybrid Log-Gamma) picture profile that supports instant HDR workflow.

Uncompromised Image Quality

Reading all pixels without binning in full-frame 35 mm mode condenses data by 2.4 times for 4K movies (QFHD: 3840 x 2160), without moiré and jagged edges. Choose full-frame or Super 35 mm as needed. Additionally, 4K recording uses the XAVC S format at bit rates of up to 100.

Rendering scenes with realistic details

The new back-illuminated image sensor and advanced image processing system meet various shooting needs with high-quality imaging capabilities that you would only expect from a full-frame camera.

New sensor, advanced image processor

The new version of the 24.2 megapixel Exmor R CMOS sensor features a back-illuminated structure, combined with the latest BIONZ X image processing system and front-end LSI, and this combination achieves double the data readout speed and 1.8 times higher data processing capability

Noise reduction in high-resolution images

The standard ISO range has been expanded to ISO 100-51200 (expandable to ISO 50-204800 for still images), while the upgraded detail reproduction and noise reduction maintain details without noise. Thanks to the performance in mid-high sensitivity, you can shoot with high ISO without noise and image degradation.

Smooth transition from shadow to light

The dynamic range of up to approximately 15 stops at low sensitivity settings is achieved by the customized CMOS image sensor and processor, providing smooth gradations from shadow to light, for greater freedom and creativity.

Faithful color reproduction

Color performance is significantly improved, with more natural colors for subjects, closer to their real colors. As a result, skin tones in portraits, the blue sky in landscapes, and the vibrant hues in still images look much more realistic.

More stable shots with 5-axis stabilization

The latest high-precision stabilization uses a unit and gyroscopic sensors and algorithms for a 5.0-step shutter speed advantage, compensating for five types of instability with a wide range of lenses and excellent performance.

14-bit RAW Output for Rich Gradations

For smoother, more natural gradation, the BIONZ X image processor and front-end LSI process image signals at 16-bit. It also allows for 14-bit RAW data output, even in silent or continuous shooting mode.

Aim with high AF performance

AF performance is enhanced through the use of the same innovations as in the a9 and their optimal application, and from the moment the a7 III captures moving subjects that move unexpectedly, such as dancers, boxers, and wild animals in action, they don’t easily escape it.

4D FOCUS: Impressively Wide Coverage

This camera features 693-point phase detection AF, covering approximately 93% of the image area, as well as 425 densely placed contrast detection AF points to enhance focusing.

4D FOCUS: Fast autofocus speed

With phase-detection AF on the focal plane for exceptional speed and tracking along with high-precision contrast-detection AF, Sony’s advanced fast hybrid AF captures fast-moving subjects in high clarity with 2x AF speed.

4D FOCUS: Absolute Steady Tracking

The AF performance derived from the α9 provides tracking AF with improved accuracy for continuous shooting or fast action. Thanks to the faster sensor readout, it is possible to track complex movements and predict sudden movements accurately, allowing you to capture the most important moments.

Reliable AF, in brightness up to EV-3

The advanced AF algorithms contribute to high-precision AF, even in low light down to EV-3, for more reliable AF in dark scenes.

Eye AF revolutionizes portraits

With the a7 III, Eye AF can now be used with AF-C mode for quick, efficient eye detection/tracking. Easily maintaining optimal focus on moving subjects completely transforms your portraits.

Even with a downward gaze

Even with a partially hidden face

Even with backlighting

Realistic, expressive films

In addition to the new capability of capturing stunning 4K movies with 2.4 times higher oversampling, the camera features a new HLG (Hybrid Log-Gamma) picture profile that supports instant HDR workflow.

Uncompromised Image Quality

Reading all pixels without binning in full-frame 35 mm mode condenses data by 2.4 times for 4K movies (QFHD: 3840 x 2160), without moiré and jagged edges. Choose full-frame or Super 35 mm as needed. Additionally, 4K recording uses the XAVC S format at bit rates of up to 100.

General Characteristics

• Camera Type: Body
• Battery Life (Photos): 610
• Weight: 650 gr
• Colour: Black
• Popular Series: Sony α7 Mark III
• Dust / Moisture Protection: Yes
• Mount: Sony E
• Image Stabilization: Yes
• Built-in Flash: No
• Log Recording: No
• AI Recognition: No
• Card Support: Memory Stick PRO Duo, SDHC, SDXC
• Connectivity: Wi-Fi, Bluetooth, NFC, HDMI, USB 2.0, USB 3.0
• Screen Size: 3 "
• Viewfinder: Yes
• Touch Screen: Yes
• Tilting Screen: Yes
• Sensor Size: Full Frame
• Native ISO (min): 100
• Native ISO (max): 51200
• Autofocus (AF): Yes
• Resolution (Megapixels): 24.2 MP
• Image Resolution: 6000 x 4000 pixels
• Image Format: DCF, DPOF, JPEG, MPF, RAW
• Video Resolution: 3840 x 2160
• FPS: 25 fps
• Format Video: AVCHD, RAW, XAVC S, PAL
• Height: 126.9 mm
• Height: 95.6 mm
• Length: 73.7 mm
• Monitor: Touchscreen, 3"

General Characteristics

• Camera Type: Body
• Battery Life (Photos): 610
• Weight: 650 gr
• Colour: Black
• Popular Series: Sony α7 Mark III
• Dust / Moisture Protection: Yes
• Mount: Sony E
• Image Stabilization: Yes
• Built-in Flash: No
• Log Recording: No
• AI Recognition: No
• Card Support: Memory Stick PRO Duo, SDHC, SDXC
• Connectivity: Wi-Fi, Bluetooth, NFC, HDMI, USB 2.0, USB 3.0
• Screen Size: 3 "
• Viewfinder: Yes
• Touch Screen: Yes
• Tilting Screen: Yes
• Sensor Size: Full Frame
• Native ISO (min): 100
• Native ISO (max): 51200
• Autofocus (AF): Yes
• Resolution (Megapixels): 24.2 MP
• Image Resolution: 6000 x 4000 pixels
• Image Format: DCF, DPOF, JPEG, MPF, RAW
• Video Resolution: 3840 x 2160
• FPS: 25 fps
• Format Video: AVCHD, RAW, XAVC S, PAL
• Height: 126.9 mm
• Height: 95.6 mm
• Length: 73.7 mm
• Monitor: Touchscreen, 3"